All I really wanted were a couple Brad's plugs in "blue hawaiin", bulk unrigged two pack. Ulmers had been out so I figured me and the boy would hit a couple places in the big city. Bass pro was too far out of my way, won't go to cabelas so we hit B&J and mountain view. B&J didn't have the color I wanted, but we bought some jig heads and bodies and some cool pike hooks for ice fishing this winter. Mountain view didn't have the color I wanted, but did have another I liked so I bought a two-pack.
I suppose the point of the post is that EVERYTHING I wanted is cheaper in Homer. Jig heads were less, bodies nearly half the cost, and a two-pack of plugs is 9.99 here and 11.99 in anchorage.
We noticed this across the board, any items we could get in Homer or soldotna were cheaper than in anchorage. The few things we couldn't get closer to home didn't matter because there was no comparison.
(And by the time I got home Ulmers had "blue Hawaiian" for $9.99)